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7 Ways to Reduce Confirmation Bias

Confirmation bias is a common cognitive tendency that can significantly influence our perceptions, judgments, and decision-making processes. Regarding race, confirmation bias can reinforce stereotypes, perpetuate inequalities, and hinder progress toward a more inclusive workplace. Overcoming confirmation bias requires conscious effort and a commitment to challenging our own assumptions and preconceived notions.


1. Acknowledge and Understand Your Biases

One of the first steps to addressing confirmation bias is recognizing that we all possess biases, including racial biases. Engage in introspection and self-reflection to identify any prejudiced beliefs or stereotypes you hold. Understand that these biases are not a reflection of your character but rather they are often a result of societal conditioning. By acknowledging your biases, you can begin the process of actively countering them.


2. Seek Exposure to Diverse Perspectives

Exposing yourself to diverse perspectives is an effective way to challenge confirmation bias. Engage in conversations, read books, watch documentaries, and follow media outlets that provide a range of viewpoints and experiences (not just the news outlets that you are used to). Actively seek out voices from different cultural backgrounds and listen attentively to their stories and insights. This exposure will help broaden your understanding, challenge stereotypes, and promote empathy.


3. Develop Empathy and Perspective-Taking

Empathy plays a crucial role in combating bias. Before making a judgement on someone, make an effort to put yourself in someone else's shoes and imagine their experiences. Actively listen to others without judgment, seeking to understand their perspectives and the challenges they face. Engaging in open and honest dialogue, especially with individuals from different cultural backgrounds, can foster empathy and humanize experiences that may be different from your own.


4. Examine and Challenge Stereotypes

Stereotypes are often deeply ingrained in our minds, shaping our perceptions and judgments. Take the time to critically examine the stereotypes you hold about different racial groups. Question the origins and validity of these stereotypes, and challenge them with evidence, personal experiences, and counterexamples. By consciously rejecting stereotypes, you can reduce their influence on your thoughts and actions.


5. Expand Your Social Circles

Diversifying your social circles is a powerful way to confront confirmation bias. Actively seek out opportunities to interact with individuals from diverse racial backgrounds, both within and outside of your workplace. Engage in activities and join organizations that encourage inclusivity and promote cross-cultural interactions. Building genuine relationships with people from different races helps break down stereotypes and fosters understanding and acceptance.


6. Engage in Critical Media Consumption:

Media plays a significant role in shaping our perceptions and biases. Be critical of the media you consume, including news articles, TV shows, movies, and social media content. Evaluate the representations of different cultural groups and be aware of any biases or stereotypes perpetuated by the media. Diversify your media intake by seeking out content that provides balanced and accurate portrayals of various racial backgrounds.


7. Continuous Learning and Unlearning

Bias reduction requires an ongoing commitment to learning and unlearning. Stay informed about social issues related to race and engage in continuous education. Attend workshops, seminars, and training programs that focus on diversity, equity, and inclusion. Stay open to feedback and be willing to challenge and unlearn your biases as you gain new knowledge and insights.


Reducing confirmation bias with regard to race is an essential step towards creating a more inclusive and equitable workplace. By acknowledging and challenging our biases, seeking diverse perspectives, developing empathy, examining stereotypes, expanding our social circles, critically consuming media, and engaging in continuous learning, we can actively work towards overcoming racial biases.


Feeling brave?

Take the Loyola Marymount University Implicit Bias Test. This Implicit Association test "measures the strength of associations between concepts and evaluations or stereotypes to reveal an individual’s hidden or subconscious biases."

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